BigData technologies used to analyze and visualize the economic impact of the Mobile World Congress in Barcelona
Over 1,500 exhibitors and 70,000 visitors from 200 different countries attended the Mobile World Congress (MWC) in Barcelona between the 25th and 28th of February.The economic impact of the Mobile World Congress conference in Barcelona is estimated to be in excess of 300 million euros, making it one of the city’s most important annual events.
In order to showcase the real economic impact of the MWC on the city, and utilizing Big Data technology, BBVA (one of the biggest banks in Spain) analyzed millions of credit card and terminal transactions over the course of a two week period that were later visualized using CartoDB. This visualization makes use of the latest technologies such as HTML5 and Torque to temporally represent the millions of transactions conducted over the course of weeks. It is available at www.mwcimpact.com
Javier de la Torre, co-founder and CEO at CartoDB stated : “This visualization demo’s the power CartoDB in conjunction with Big Data to drive analysis and derive business insight from really large datasets.”
This project is the result of the collaboration with BBVA, the financial group that has made Big Data one of the focus points of its innovation strategy, lead by a specialized team from the BBVA Innovation Center.
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